Call for Tenders - Executive Agency for the implementation of a multi-Programme REA EU 1144/2014

Four AVEC members from France, Germany, Poland and Spain, namely CIPC, BVH, AVIANZA and KRD-IG, are looking for an Executive Agency to support them in the implementation of a two-year promotional campaign (2024-2025).

This programme focuses on the promotion and information of European sustainable poultry products and the benefits of the consumption of European poultry meat with a strong emphasis on the efforts of the industry towards more sustainable European production systems and more sustainable consumption trends (zero food waste).

The general objectives of this multi programme are:

• to highlight the specificities of the European Unions, in particular in terms of environmental friendliness and sustainability in order to highlight the sustainable strategies that the European poultry meat industry has been implementing for many years;
• to increase the awareness of the benefits of choosing EU products in order to promote a healthy lifestyle;
• to increase the competitiveness and consumption of European poultry products, thereby increasing the European market share in Germany, France, Spain and Poland.

Please download the Call for Tenders here